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Social media has become a game-changer for photographers. It’s not just a place to showcase your portfolio; it’s where clients are first introduced to your brand, where relationships are nurtured, and where bookings are made. But, like anything in the business world, there’s a right way—and a wrong way—to do it. If you’ve ever wondered […]

Pinterest might not be the first platform that comes to mind when you think about growing your photography business, but it’s one of the most underrated tools out there. With over 400 million monthly users, Pinterest serves as a powerful visual search engine—and guess what? Photography is one of the top categories on the platform. […]

When it comes to growing your photography brand on social media, especially Instagram, hashtags are more powerful than many realize. They’re not just a bunch of words that sit beneath your photo—they can make the difference between your work being seen by a few hundred people versus thousands. Yet, so many photographers don’t use hashtags […]

Social media can feel like a bit of a guessing game sometimes. You’re posting regularly, sharing stunning images, and using hashtags, but are you actually getting the results you want? The only way to truly know if your efforts are paying off is by diving into your social media analytics. As photographers, we tend to […]

LinkedIn isn’t just for corporate professionals in suits. For photographers, it’s a goldmine of opportunities waiting to be tapped. Often overlooked in favor of more visual platforms like Instagram or Pinterest, LinkedIn offers a unique way to connect with potential clients, build partnerships, and establish your expertise in the photography industry. So how can photographers […]

Social media is a powerful tool for photographers, but it can also be overwhelming. Between managing your feed, responding to inquiries, and creating engaging content, it’s easy to fall into common traps that can hinder your growth. The good news? You can avoid these mistakes and use social media to boost your visibility and book […]